June 13, 2018
BCA Bearings Announces New Website
Mt. Prospect, IL. – NTN, the parent company of BCA Bearings, is pleased to announce the launch of their new website, BCABearings.com. The new website features a clean, new, responsive design, improved functionality and simplified navigation for a more user-friendly experience. The navigation menu at the top of the homepage has been updated with clearer, brand-focused headers. The sub-navigation menus that appear when you click on one of the headers of the main navigation bar have also been reorganized in an effort to make it easier for users to find the information they are seeking.
One of the key features updated on the BCA website is the part search functionality. Prominently displayed on every page, the part search feature enables you to conduct a search multiple ways, making finding the BCA product you need as easy as possible. Search results display in product groups and can be filtered to show only parts for which you are searching. Once you find the BCA part you are looking for, you will have access to comprehensive specification data, as well as any resources about the part that can be found elsewhere on the website.
“We are excited to deliver product information and a more user-friendly experience to our visitors,” said Georgianne Dickey, Senior Manager of Product and Marketing Communications. “Additionally, the new website allowed us the opportunity to update our BCA logo and sales collateral in order to better portray the message of the BCA brand. After performing brand recognition studies, we discovered that there was a disassociation between NTN and the BCA brand. Our new logo proudly calls out ‘BCA Bearings by NTN’ to tie BCA to its parent organization and our OE brand.”
Additionally, the website has improved responsive functionality. Whether on a computer, tablet or smartphone, the new BCA website will adapt to your device’s screen size, giving you an appealing experience no matter how or when you access it. Due to the responsive nature of the new BCA website, we will be discontinuing our mobile app, but all the information that was accessible in the app remains available on the mobile-optimized website.
BCA Bearings, powered by NTN, is a long-time, trusted OE supplier to this the automotive aftermarket. Proud to be providing solutions that include the most durable bearing products you need in the industry, BCA offers a full line of wheel hub assemblies, seals, and loose bearings.
About BCABCA® has over a century of experience supplying wheel end solutions in America. Today BCA is owned by NTN, a global manufacturer of wheel hub assemblies and bearings. As the #1 supplier of OE-quality hub assemblies, we fulfill more than 30% of the demand for North American OE vehicle production from our Elgin, Illinois plant. In the Aftermarket, this gives BCA the advantage of providing highly-engineered replacement parts that meet or exceed the OE engineering specifications. We leverage this expertise to offer application full-line coverage for both domestic and foreign nameplates.NTN ContactGeorgianne Dickey, NTN Marketing, firstname.lastname@example.org